Press Room

Hell Hath No Fury Like an Online Reviewer Scorned

Popular User Reviews Site Viewpoints.com Announces Top Ten Harshest Reviews of 2009

Chicago (PRWEB) November 19, 2009 – Viewpoints Network, a social technology and media company, today announced the release of the Top Ten Harshest User Reviews posted to its popular ratings and reviews web site Viewpoints.com. Nearly 70% of Internet shoppers say they have faith in the opinions and advice about products that their peers post on the web*. One of the most important reasons why people trust user reviews is how honest the reviewers can be because they are beholden to no one. And, while the vast majority of online reviews are positive, hell hath no fury like an online reviewer scorned. 

Knowing how important good advice can be during the holiday season, Viewpoints surveyed their site to find out just how harsh their reviewers can be.

Viewpoints Network Expands Staff and Corporate Offices to Accommodate Tremendous Growth

Company Doubles Office Size and will Triple Staff by End of Year in Response to Growing Market Demand for Leading Social Technology & Media Services; Hires Managing Editor to Oversee Viewpoints.com Editorial Content and Director of Business Development for Viewpoints Technology Platform

Chicago (PRWEB) November 18, 2009 – Viewpoints Network, a social technology and media company, today announced that it has doubled the size of its offices to accommodate recent and future business growth. The three-year-old company, which is on pace to triple its staff by the end of the year, is experiencing significantly increased demand as more and more leading brands look for effective solutions to harness the power of social technologies that can uniquely blend content, commerce and community.

Viewpoints.com Posts 161% Annual Traffic Growth

Popular Reviews Site Now Sixth Largest User Reviews Destination on the Internet and Growing Twice as Fast as the Top Five Sites

Chicago (PRWEB) November 3, 2009 – Viewpoints Network, a social technology and media company, announced today that its popular ratings and reviews web site Viewpoints.com has seen a 161% year-over-year increase in consumer traffic according to Compete.com. This dramatic increase in traffic shows Viewpoints.com as the sixth largest user reviews site on the Internet. With more than two million monthly visitors, Viewpoints.com is growing twice as fast as any of the five most visited user review sites.

 

The Viewpoints Technology Platform Adds a Social Loyalty Engine

Flexible New Capability Helps Brands to Move Beyond Transactional Loyalty and Identify and Build Relationships with Their Most Engaged Customers

Chicago (PRWEB) October 29, 2009 – Viewpoints Network, a social technology and media company, announced today that it has added a Social Loyalty Engine to the Viewpoints Technology Platform. The Social Loyalty Engine helps brands establish a reputation and rewards program that motivates their customers to contribute content and become leaders and brand advocates in the brand’s online community and across the broader social web. Unlike typical loyalty programs that reward consumers on the number or size of their purchases, the Viewpoints Social Loyalty Engine recognizes the importance of consumers who may not be the biggest purchasers, but through their reviews, discussions, comments and blog posts, are able improve a brand’s image and drive measurable sales through the positive word of mouth recommendations they generate.

Double, double toil and trouble—skip the candy and give out popcorn, crayons or bubbles!

Starting to wonder if those mounds of Halloween candy are more of a trick than a treat? Get some fun alternatives to Halloween candy from the Viewpoints community.

Chicago (PRWeb) Oct. 7, 2009 – Before cleaning out the local grocery store’s entire supply of Halloween candy, think back to last year’s Halloween. The kids came home from trick-or-treating with a couple of Hefty trash bags full of candy. Then they started eating the candy. Then you started eating the candy. Then the calorie panic attack ensued. And finally, the candy gets thrown out.

Break the cycle this year with help from the Viewpoints community, a leading consumer-generated ratings and reviews site. This year, keep your kids’ teeth and weight healthier (not to mention yours!) by giving out alternative treats for Halloween.

The Viewpoints Technology Platform Adds In-line Integration between Brands’ Online Communities and E-Commerce Sites

Only Technology Platform to Seamlessly Blend Content, Community and Commerce across Both a Brand’s Online Community and E-Commerce Site

Chicago (PRWEB) September 21, 2009 – Viewpoints Network, a social technology and media company, announced today that the Viewpoints Technology Platform now offers in-line integration capabilities to help  brands provide a seamless user experience between their online community and existing e-commerce website. With in-line integration, e-commerce companies can optimize their site’s product and category pages for SEO while encouraging engagement and driving social loyalty among their most active customer advocates. The Viewpoints Technology Platform’s combination of rich consumer feedback content such as reviews and community features, blended with a brand’s e-commerce functionality, is unique in the industry today.

Viewpoints Network Lets Consumers Easily Sign-in with Their Existing AOL, Facebook, Google, Twitter, Windows Live, or Yahoo! Accounts

Chicago (PRWEB) July 1, 2009 – Viewpoints Network, a social technology and media company, announced today that it has integrated the JanRain RPX solution into its Viewpoints Technology Platform, enabling website visitors on Viewpoints or on one of their Viewpoints Technology Platform powered community sites to easily register and login with an existing account from AOL, Facebook, Google, MySpace, Twitter, Windows Live, or Yahoo! and instantly begin sharing their insights, experiences and product reviews.

Sears Holdings Selects The Viewpoints Technology Platform to Launch The MySears & MyKmart Online Communities

The Viewpoints Technology Platform Allows Sears and Kmart Shoppers to Create Social Profiles, Contribute Content and Engage Other Consumers, all to Make Smarter Purchase Decisions

Chicago May 7, 2009 – Viewpoints Network, a social technology and media company, announced today that Sears Holdings has chosen the Viewpoints Technology Platform to power its new online communities, MySears.com (www.mysears.com) and MyKmart.com (www.mykmart.com).

The introduction of the Viewpoints Technology Platform and its selection by Sears is evidence of the growing need among the nation’s leading brands to truly engage their customers in a meaningful dialogue and capitalize on the rise of the social web.

Viewpoints Press Release to Announce Advisory Board

Download viewpoints_advisory_board_release_71707.pdf

Viewpoints.com Assembles Noteworthy Advisory Board

Team of Ten Internationally Renowned CEOs, Venture Capitalists

And Internet Pioneers will Provide Diverse Expertise

CHICAGO,IL - July 17, 2007- Viewpoints.com, a new ratings and reviews Web site that draws upon personal experiences of its user community to help consumers make smarter more informed purchase decisions, today announced its first board of advisors.  The highly accomplished group of media and technology veterans, each an authority in his or her field, together cover the spectrum of technologies and disciplines essential to the Viewpoints.com concept.

Viewpoints Press Release to Announce Series A Round

Download viewpoints_series_a_funding_release.pdf

                   

Viewpoints.com Closes $5 Million "Series A" Financing

New Company Receives Commitments From Leading Venture Capitalists,

Successful CEOs and the Illinois Innovation Accelerator (i²a) Fund

CHICAGO, IL – (June 18, 2007) – Viewpoints.com, a new ratings and reviews Web site that draws upon personal experiences of its user community to help consumers make smarter more informed purchase decisions, today announced it has closed its "Series A" round of corporate financing. The investor group includes Chicago area venture capitalists, successful CEOs and the Illinois Innovation Accelerator (i²A) Fund, a new public/private venture capital fund. i²A's investment, its first, brings to $5 million the total amount of first-round capital raised by Viewpoints.com.

In addition to the i²A investment, other "Series A" investors in Viewpoints.com include Joe Mansueto, founder & CEO of Morningstar Inc.; Michael Alter, president of The Alter Group; Matt McCall, co-founder and managing director of Draper Fisher Jurvetson & Portage Venture Partners; Lon Chow, general partner with Apex Venture Partners; and J.B. Pritzker, founder and partner of New World Ventures and CEO of The Pritzker Group.