Download viewpoints_advisory_board_release_71707.pdf
Viewpoints.com Assembles Noteworthy Advisory Board
Team of Ten Internationally Renowned CEOs, Venture Capitalists
And Internet Pioneers will Provide Diverse Expertise
CHICAGO,IL - July 17, 2007- Viewpoints.com, a new ratings and reviews Web site that draws upon personal experiences of its user community to help consumers make smarter more informed purchase decisions, today announced its first board of advisors. The highly accomplished group of media and technology veterans, each an authority in his or her field, together cover the spectrum of technologies and disciplines essential to the Viewpoints.com concept.
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Viewpoints Brings In $5M For Review Site |
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Viewpoints Network LLC has closed a $5 million round of funding for a new product rating and review site.
The investor group for the Series A round includes the Illinois Innovation Accelerator Fund, a new public/private venture capital fund. The $200,000 investment from the fund adds to $4.8 million that was raised in September.
In addition to the Illinois Innovation investment, other Series A backers include Joe Mansueto, founder and chief executive of Morningstar Inc.; Michael Alter, president of The Alter Group; Matt McCall, co-founder and managing director of Draper Fisher Jurvetson affiliate Portage Venture Partners; Lon Chow, general partner with Apex Venture Partners; and J.B. Pritzker, founder and partner of New World Ventures and CEO of the Pritzker Group.
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A nice write up today in Red Herring about the announcement that we closed our Series A. It was clear from the interview that Adena thought we were "just another" ratings and reviews site. Given how many start ups she must see, I don't blame her. I have to say when people don't immediately see the difference in our approach vs other review sites it makes me want to work harder at both delivering on our brand promise and articulating our message. Thanks for the motivation Adena!
I will say that if I learned one thing while spending 10 years at CoolSavings it was that competitors come and go. Some will fail. Some will scrape by and others will explode. We can't spend all of our time worrying about what the other team is doing. If we execute and deliver a great experience to our users, everything else will fall into place.
One correction from this article. We were founded in August of 2006, not October of 2005 as the article states.
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Nice article today about Viewpoints in Internet Retailer.
Site shines light on product reviews and reviewers
With what are now nearly 700 categories of review, the recently launched Viewpoints.com is aiming to be the most comprehensive “citizen review” resource on the Internet, CEO Matt Moog tells Internet Retailer.
Moog, the former CEO of Q Interactive, originally known as CoolSavings, acknowledges that many retailers now support customer product reviews and ratings on their own sites. Moog differentiates Viewpoint.com from such retailer-hosted reviews as a stand-alone destination and one that shines as much light on the reviewer as the review does on the products.
Download internetretailer.com - Daily News for Friday, June 15, 2007.pdf
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